Get Answers to Your Frequently Asked Questions

When and where was the 2024 Floral Distribution Conference?

The 2024 Floral Distribution Conference was held over the dates of March 3-6, 2024, at The Doral in Miami, FL. The hotel address was:

The Doral
4400 NW 87th Avenue
Miami, FL 33178


How do I register for the event?

Registration is now CLOSED for 2024 FDC.

If you have any questions regarding attendee registration, please contact Victoria Colosimo.


How do I make my hotel reservation for 2024?

A rooming block has been setup at The Doral at the discounted WF&FSA group rate of $319 plus a $15 resort fee. To receive the discounted rate, you must make your hotel reservations by the cut-off date of February 16, 2024. You can make your reservation online or by calling the hotel at 305-717-6350.


What is included with my hotel reservation?

The room rate includes discounted valet and self-service parking charges.


What time is check-in/check-out at the hotel?

Check-in is at 4:00 PM and check-out is at 11:00 AM.


What airport should I fly into?

Miami International Airport (MIA) is the closest airport to The Doral. The Fort Lauderdale-Hollywood International Airport (FLL) is also a great nearby option. Miami Airport is 11 miles from the hotel and the Fort Lauderdale-Hollywood Airport is 30 miles from the hotel.


Where can I find a schedule of events?

Check out the 2024 WF&FSA Floral Distribution Conference Schedule for a list of activities at the 2024 event.


What are some local dining options?

On-site hotel options include BLT Prime, Champions Bar & Grill, Patio Grill, and the Marketplace. If you are looking for off-site restaurants, be sure to check out the recommended local dining options.


I’m interested in becoming a sponsor for the event. How do I go about this?

Check out our new sponsorship packages for the 2024 Floral Distribution Conference on the Sponsorship webpage. For any questions or additional details, contact Cathy Vick.


Are there any Company Meeting Rooms available and how do I request one?

Company meeting room opportunities will be available for reservations by attendees at the conference. Visit the Registration webpage for additional details.

I’d like to exhibit at the 2024 Floral Distribution Conference. How do I go about this?

Our Exhibitors webpage lists content such as Table Top prices, the Table Top floor plan, and the Table Top rules & regulations. For additional information or any questions, contact Cathy Vick.


Is WF&FSA on social media?

We are on social media, active, and want to engage with you and your company. Follow WF&FSA on the social media channels below for updates about WF&FSA and upcoming events.



Is there an event hashtag I can use on my social media platforms?

Make sure to use WF&FSA’s event hashtags when posting to social media. The 2024 Floral Distribution Conference hashtag is #FDC2024.


Is there a Conference App?

Yes, WF&FSA has a designated app for the 2024 Floral Distribution Conference. Information to download the FDC app will be shared with registered attendees prior to the start of the event.


I can no longer attend. How do I cancel my registration and hotel reservation?

Hotel Cancellation Policy:

The hotel’s room cancellation policy (non-COVID) is as follows: Cancellations made within 5 days prior to 4:00 PM local time day of arrival will be assessed a charge of one night plus applicable taxes. All other cancellations are handled on a case-by-case basis. Please call the hotel at 1-305-392-2000 for more information.

Attendee Registration Cancellation Policy:

Cancellation with Full Refund: Before January 5, 2024

Please contact Victoria Colosimo if you need to cancel your attendee registration.

Table Top Cancellation Policy:

To obtain a refund for Table Top fees, written notice of cancellation must be received at the WF&FSA office by the dates noted below:

Cancellation with Full Refund: January 26, 2024

Cancellation with Partial Refund: February 9, 2024

Please contact Cathy Vick if you need to cancel your Table Top registration.